There’s something about fall in Buffalo that feels like home. The air turns crisp, the leaves start to glow, and the city comes alive with that unmistakable buzz of football season. Sundays are for sweaters, tailgates, and cheering on the Bills — and for many Buffalonians, no game day is complete without a little something sweet from Watson’s Chocolates.

Whether you’re hosting friends for the big game or settling in on the couch, Watson’s makes the perfect addition to your fall traditions. Our famous Sponge Candy — the one Buffalo has loved for generations — pairs perfectly with the season’s favorite flavors. Add a mug of hot cocoa or cider, and you’ve got yourself the ultimate autumn treat.

At Watson’s, we know that traditions matter. For 80 years, families have turned to us for hand-crafted chocolates that taste like nostalgia — the kind of sweetness that brings people together. Just like Bills fans who proudly wear their red and blue every week, Watson’s fans know that great chocolate is part of what makes Buffalo special.

So as the leaves fall and the stadium lights shine, make sure your snack table has a little hometown pride. Pick up a box of sponge candy, a bag of chocolate-covered pretzels, or some peanut butter truffles for your next watch party.

Because in Buffalo, fall means family, football, and Watson’s Chocolates — three things we’ll always cheer for. #GoBills